end-to-end web solutions
- E-business strategy
- Web 2.0 design
- Branding and logo design
- Standard compliant coding
- Web application development
- Web design for high usability
- Social networking tools
- Award-winning visual design
- Domain name registration
- Rapid production process
- Ongoing support and maintenance / website hosting
e-business consultation and strategy
We know the market is always on the move, so btrax doesn't rest on what worked yesterday. When creating a website, we start by analyzing your target audience, current web assets and competitor websites. We then develop a plan specifically shaped for your business to ensure an optimal return on investment (ROI) and the tools to track results.
project communication
btrax understands the importance of maintaining excellent communications with clients on a daily basis. Therefore, we have honed a streamlined project management system called the btrax project management (bpm) system that ensures:
- project cost is within your target budget
- any concerns are addressed rapidly
- quality is consistent with your expectations
- on-time completion of project deliverables
intuitive user experience
The usability of a website is the top objective for all our designs. We know that user-friendly content and smooth shopping interactions are critical to recouping your investment in web technology.
high-level visual design
A refined design that reflects your business not only delivers a great user experience, but also develops your company's brand image. Whether building your online identity for the first time or rebranding your company, btrax's creative team can deliver designs that deliver your business success.
web 2.0 development
Web 2.0 is more than a buzzword at btrax. When used in appropriate doses this sophisticated set of web styles and tools is a powerful way to continually attract users and outperform competitors. We fully understand what it takes to create a successful Web 2.0 website in both appearance and functionality.
solid code production
Our in-house development team's advanced coding skills in XHTML, CSS and Javascript help secure higher visibility in search engine result pages. All client websites are compliant with W3C standards. Already have an in-house backend developer for your project? We can also work with them to create a User Interface (UI) skin for Content Management Systems (CMS) and ecommerce systems.
open source for flexibility and durability
We know a website is a significant investment, so we use the well-documented and non-proprietary power of open source platforms. btrax can implement a full LAMP (Linux, Apache, MySql and PHP) architecture to ensure your site has a long life and is easily modified as your organization grows over time. Our in-house programmers also stick to proven naming conventions and clean coding structures to add further value to your project.
websites for the global market
Different countries and cultures have different design sensibilities and use different conventions for system interaction. We provide high impact services optimized for both the U.S. and Japanese markets. To see some examples of our multilingual and cross-cultural projects, take a look at our portfolio.
