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English localization: faqs

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Q. How cost-effective is an English-language website?

A. English is the language most used online with more than 30% of all Internet users (approximately 380 million people) surfing in English. Chinese comes in a distant second with 14% of Internet users, although this is rapidly changing. Depending on your source language, you can essentially quadruple your potential customer base by investing in an English website.

Q. Is it possible to do online business without having an office in the U.S

A. Yes. Because of the U.S.’s geographical size, American companies are used to doing business remotely and tend to value your products or services much more than your physical location.

Q. What is the most common payment method in the U.S. market?


A. Credit cards are the most popular way to make payments among American buyers – both online and offline. American users do not hesitate to use their credit cards when they make online purchases. Debit cards and PayPal accounts are also popular and industry standard purchase tools.

Q. Do most American web users have broadband connections?

A. According to Eurotechnology.com, the U.S. has the highest number of people with broadband Internet access. However, the penetration rate of broadband Internet access (ADSL, Cable, and T1) is still less than 50% of total American Internet users. This means you need to develop your English website with narrow bandwidth users in mind.

Q. How much does it cost to create a website localized for the U.S. market?

A. Prices vary from project to project. In order to arrive at an accurate quote, we need to know the specifics about your target audience, business objectives and success metrics. We can also provide original research to answer questions for your specific industry and potential competitors.

Q. Can you help us communicate with English-speaking customers?

A. Yes. We have hosting plan specifically designed for websites in English. With our hosting, all server and database settings are adjusted for English encoded websites.

Q7. Do you help us communicate with English speaking users?

A. Yes. Our team can assist you with handing customer emails, response translation and other text content. In most cases, the process can be completed within 24 business hours and is cheaper than hiring an in-house English speaker.