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production

web development process

branding direction

The production stage starts by converting your brand into a distinctive design scheme to maximize its impact on your target web audiences:
  • Branding guideline
  • Website look and feel
  • Logo design or touch–up
  • Color scheme
  • Font types and sizes
initial hearing / client needs assessment

website specifications

We produce clear documentation that outlines all your project requirements to ensure the system is designed to your specifications:
  • Front–end functions
  • User interactions
  • Back–end admin capabilities
  • Third–party tools
  • Search engine optimization (SEO)
research and analysis

design stage

Our design process begins with basic layout in a wire-frame design followed by polished mock-ups and website flow charts. You will have online access to all versions of these through our btrax project management (bpm) system:
  • Storyboards
  • Wire frames
  • Site map flow charts
  • Comp design
  • Mock–up creation
  • Database schema
strategic planning

development stage

In the development phase mock-up designs become working designs. Branding, specifications, and design converge with system development. We focus on security, flexibility and reliability on both front and back-end development:
  • Text creation and editing
  • Content layout
  • Front–end CSS/XHTML pages
  • Back–end programming
  • Interactive multimedia
  • Database development
  • CMS integration
  • Payment gateway setup
  • Shopping Cart integration
action planning
About Change Order (CO)
Any major changes that become necessary during the production phase to website architecture, layout, design, functions, etc., will require a Change Order (CO), which may affect the project's timeline and budget. After receiving a CO we will produce a detailed description of the fixed costs associated with the necessary changes.
change request
bpm
bpm (btrax project management system)
btrax, Inc. utilizes the most advanced project management system called bpm to allow seamless operation among our production team, client relations team, and clients. All personnel involved in the project, including the client, will have real-time access to the design files, review site, and documentations for the project at any time during the project.
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