From your first contact with btrax, our team starts to develop clear project strategies that respect your timeline, audience, scope of work, and budget.
client needs assessment
Upon starting a project, our first step is to thoroughly examine your specific needs through both market-based data and our extensive experience in user behavior. From this assessment, we obtain critical planning information:
Primary project objective
Secondary project objectives
Required features
Target audiences
User objectives
Project timeline
research and analysis
Next we conduct in-depth market research and an analysis of your current business model - knowledge that will be applied during the production stage:
Current user experience
Usability goals
Functional specifications
Untapped audiences
Competitors' web presence
Site security assessment
Existing website statistics
strategic planning
btrax assists you in determining what strategies are most relevant and cost-effective in reaching your business objectives:
Building brand awareness
Creating new revenue streams
Boosting internal efficiencies
Improving user experience
Defining competitor differentiation
Implementing cost-saving features
Expanding a market niche
Entering web markets abroad
web presence action plan
btrax will draft a scope of work (SOW) document that reflects your company's schedule, resources, and budget constraints:
Production schedule
Itemized development estimate
Deliverables checklist
Reference websites
Project relevant portfolio
Compatibility specs
System architecture and scalability
Development process guidelines
We can also provide the following as needed to cover additional project requirements:
Project team qualifications/CV
Code base ownership
Client references
bpm (btrax project management) system
btrax uses its own advanced project management system to allow seamless communication between all project stakeholders. You will have real-time access to design files, draft website pages on our production servers, and other relevant documents at any time.