chinese
japanese

post-production

approach

usability testing

To ensure the website effectively targets the desired audience, we conduct usability testing:
  • Internal scenario testing
  • External user experience testing
  • Text readability
  • Target action success
  • Site navigation flow
  • Eyetracking heatmap
initial hearing / client needs assessment

quality assurance testing

Near the completion of every project, we subject your site to testing on a variety of platforms to make final adjustments:
  • Cross–browser testing (Internet Explorer, Firefox, Safari)
  • Cross–operating system testing (Windows, Mac, Linux)
  • W3C validation
  • CSS validation
  • ADA compliance
  • Regressive debugging
  • Payment security check
initial hearing / client needs assessment

on–going support

Even after the project is completed, we have several services to keep your website fresh and relevant:
  • Design changes
  • Content additions or updates
  • Feature upgrades
  • Site usage analysis
  • Re–branding for additional markets
  • Asian market localization
research and analysis

website promotion

Your investment in an attractive and high performance website is harder to recoup if few users land on your pages. We provide comprehensive promotional services to drive quality visitors to your website. Even established websites that we have redesigned have seen significant traffic increases after our web marketing and search engine optimization work:
  • SEO performance check
  • Search engine ranking analysis
  • Pay–per–click keyword campaign
  • Comprehensive web presence report
  • Sponsorship ad listing
  • Affiliate program campaign
  • Cross-media promotion
  • Multi–channel marketing
website promotion

collateral print materials

As part of your promotional efforts, our in-house print designers can also leverage your brand across a wide variety of materials:
  • Specialized business cards
  • Letterheads
  • Business brochures
  • Stationary
  • Invoices
  • Premium folders
  • Gift calendars
  • Event posters
  • Roll–up Lexan banner stands
  • Trade show table cloths
  • Fold out hard displays
  • Product packaging
  • Pens
action planning
bpm
bpm (btrax project management system)
btrax, Inc. utilizes the most advanced project management system called bpm to allow seamless operation among our production team, client relations team, and clients. All personnel involved in the project, including the client, will have real-time access to the design files, review site, and documentations for the project at any time during the project.
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